Empower

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HERO PROCESS

Today's marketer needs an agency partner who can be their ally, their HERO, who can recognize a need, evaluate the risks, and confront a challenge to effect change. At Empower, we inspire brands to embody fearlessness - to become the HERO of their own narrative. We achieve this through our four-step strategic process: Humanize, Engineer, Realize, Obsess.

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HUMANIZE - We dive deeply into what individuals truly value from a brand to win a coveted place in consumers' hearts and wallets. By understanding unique motivations, we can design targeted and personalized media experiences that drive discovery, preference, and consumer loyalty.

ENGINEER - We engineer impactful consumer connections considering motivations, moments, media, and messaging to create cohesive, compelling experiences. By delivering integrated creative + media brand experiences, we enable our clients to strengthen brand recall, loyalty, and advocacy among consumers.

REALIZE - We connect multiple partners and platforms to create a multi-dimensional experience that captivates consumers, forging exclusive partnerships to craft moments that are truly unforgettable. These moments transport brands into the consumer’s world and leave a lasting impression.

OBSESS - We blend cutting-edge technology with a human-centric ethos to achieve success. Our Robotic Process Automation platforms identify patterns to help us make data-driven decisions. Combined with empathy and human insight, this allows us to deliver results while creating meaningful connections.

Empower