CINCINNATI (April 17, 2020) – In October of 2019 Empower dropped “The City That Sleeps,” a comedic, yet, oh-so-true rap video that cleverly sums up Cincinnati’s culture. But don’t take Empower CEO Jim Price’s word for it, the validating lyrics were written by the company’s boomerang Creative Director, Terry Dillon.
New York is crammed with people and glittering lights.
The city never sleeps, that’s why they’re so uptight.
Now let’s talk about a place that’s not quite the same.
Out in the Midwest with a long-and-funny name.
No subways, few pigeons and not so rat-y.
You’re in O-hi-o, in Cincinnati.
Highlighted in Adweek’s Ad of the Day feature, an ADDY Judge’s Choice award and praised by industry influencer Cindy Gallop, The One Show Shortlist is another feather in Empower’s Creative cap for the video that generated more than 3.7 million views across Facebook, Instagram and YouTube.
The One Show is the world’s most prestigious awards show recognizing the best creative work in advertising, interactive, design and branded entertainment. The brightest creative minds from advertising agencies, digital agencies, design agencies, production companies, consumer brands and non-profit organizations from around the world enter every year.
About Empower Media
America’s largest woman-owned media agency
Our advantage is simple: Clients first – not shareholders.
From the day we opened our doors in 1985, Empower has always challenged the media status quo.
Empower is a highly awarded and respected media agency. We are a multi-year recipient of “Agency of the Year” from MediaPost and Campaign US with honors from Ad Age and Adweek.
Our senior and experienced integrated team of Communications Strategy, Media Innovation, Media Planning and Buying, Creative, Marketing Scientists, Influencer Marketing and Data-Analytics work in collaboration on our client’s business daily.
Empower’s client tenure rate is unmatched–3X the industry average. Our clients include Tempur Sealy, Wendy’s, Brooks Running, Fifth Third Bank, Gorilla Glue, O'Keeffe's, E.W. Scripps, Jack Link’s, VTech, Bush Brothers, Zaxby’s, GNC, Famous Footwear, Ashley, LIXIL, O-Cedar, Rust-Oleum and RoC Skincare.
Empower Media is woman-run (67% female) and woman-owned – making it the largest woman-owned media agency in America.
Our offices are in Chicago, Cincinnati, Atlanta, New York, Houston and Palm Beach.
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